RIYADH: A German delegation comprising 18 UNESCO professors and members have visited the 10th Coffee Beans Festival in the Jazan region.
Saudi Arabia is one of the world’s largest consumers of coffee and achieving self-sufficiency in its production is a goal of Saudi Vision 2030.
The festival is a major marketing outlet for the premium Saudi coffee bean known as Khawlani, which comes from Jazan. Coffee is an important tourist attraction for the area, putting the spotlight on one of the Kingdom’s most mountainous regions and its culture and traditions.